Before our official launch, we asked ourselves: what motto would really set us apart? We wanted one that would represent who we are, our values and mission, but also one that would keep us in check and remind us of our goals.
About ethics and committing to sustainable wellness
With more than two thirds of the U.S. population being overweight or obese, the market for health and fitness solution is substantial. A quick online search will reveal a plethora of personal trainers, supplements resellers and businesses who make big bucks by selling you short-sighted, superficial and often plain out life-threatening goals #stopitwiththethighgap.
We are not in business to help you find out how to lose weight at all costs, get a thigh gap, and achieve Kardashian-like buttocks. #sorrynotsorry
Fitness is an industry paved with good intentions, but too often driven by economic productivity rather than the long term benefits for individuals.
Our goal at Monterey Bay Moves is to help people exercise regularly so that they can be the best version of themselves and live a satisfying life.
The father of aerobics Kenneth H. Cooper said:
The reason I exercise is for the quality of life I enjoy.
As a matter of fact, exercising isn’t just a way for us to maintain a healthy body. It also makes about every other aspect of our lives so much better. Mental and emotional benefits of exercise are often understated in a world focused on looks and aesthetics. They encompass so many aspects of one’s life and there is no question exercising increases our quality of life.
On the Physical, Emotional and Mental Benefits of Exercising
Among other things, exercise reduces stress, alleviates anxiety, improves energy levels, and helps you sleep better. If you make it part of your daily life, you’ll also feel happier thanks to endorphins. It can also improve your self-confidence and cognitive function as well as develop and strengthens relationships.
My mission in life is not merely to survive, but to thrive; and to do so with some passion, some compassion, some humor, and some style. – Maya Angelou
In short, we want you to feel good, do good and live a life that’s worthy.
Therefore our motto:
Exercise & Thrive